Whether you’re a real estate agent, investor, or property owner, understanding a property’s true market value is essential for making informed decisions. Valuating a property incorrectly can lead to missed opportunities, prolonged sales cycles, or financial losses.
This is where CASAFARI comes in: the platform enables professionals to perform trustworthy online property valuations with precision and confidence. By leveraging AI-powered analytics and the largest property database in Europe, real estate professionals can eliminate guesswork and rely on objective, up-to-date insights.
In this guide, we’ll walk you through the steps to perform property valuations using CASAFARI. From analyzing market trends to comparing similar properties, you’ll discover how calculating the value of a property accurately can help you sell and buy strategically.
Example of a property valuation made by CASAFARI in 4 steps
The whole process of valuating a property with CASAFARI is very simple and made in just a few minutes, but every detail counts when it comes to granting accuracy in data. Let’s see all the steps and how they interfere with the final result of the property valuation.
1. Set the basic details the property to be valuated
Once inside CASAFARI’s Property Valuation, enter an address to start defining an area. Another information to select is whether the valuation of the property will analyse prices for rent or sale. Define the amount of bedrooms and bathrooms of the properties that should be analysed, in which condition they are (used, to refurbish, very good or new) and the area. Then, you can even set a price range, the year of construction, floor and energy rating.
2. Characteristics of the property: the more similar, the better
When evaluating the price of a place for your client, the next thing you need to do is tell us which characteristics are present in the property they wish to buy or sell. Assets like a swimming pool, a parking spot, a garden, storage space or furniture can significantly change the value attributed to a property.
The level of detail you provide in your property valuation also directly impacts the accuracy of the results. CASAFARI’s software will make comparative market analyses to determine a property’s estimated value by analyzing similar listings, recent sales, and market trends.
The more specific details you input—such as the exact location, square footage, number of rooms, renovation status, amenities, and even unique features like a sea view or a private garden—the more refined the comparison set becomes. This allows the system to filter out irrelevant properties and focus only on the most comparable ones, leading to property valuations and price suggestions that are far more precise.
Secondly, decide whether the comparable properties should consider only those active (currently for sale) on the market of only sold ones. And, if you decide your analysis should look at sold places, you can select if the comparison should take into account the asking price they had or the closing price.
If you opt to analyze only sold properties based on their asking price, the valuation will reflect the prices that real estate agents actively promote on the market. This means the suggested value will be aligned with what buyers see when browsing for properties, helping sellers stay competitive.
On the other hand, if you choose to analyze only sold properties based on their closing prices, it will consider the final transaction values after negotiations. This approach is particularly valuable for those who want to understand what buyers are actually willing to pay for similar properties. Sellers can use this data to anticipate potential negotiations, adjust their expectations, and develop a pricing strategy that minimizes time on the market while maximizing returns.
3. Now, let’s talk in depth about location
Select the distance the comparables should be found within. The shorter the distance, the more your property valuations will value a specific location – which is always good when you have clients that are looking for property in a target area.
When looking at the Location Score section of the platform, it’s time you tailor this score according to your clients’ lifestyle. Do they go out to eat or party often? Would they rather be well served by shopping options? Tick whatever floats their boat to identify if this property is located in the right area for them.
The right location can both impact the quality of life and the investment needed to live in certain areas of the city. This makes it even more important to work your online property valuation to show you the right prices per area and how relevant they are to your clients.
4. Personalise your report
Finally, you can customise your property valuation report to your business’ needs. Edit your contact info, branding colours, add a cover and other pages you desire. Additionally, to make it work for a specific client, insert their name, any comments you might need and set a language.
And when it comes to the content itself, you can edit the estimated values, the order of the components or exclude any information.
Size, location, conditions, location, competitors on the market: all of it impacts what the property valuation will show you in the end and the values suggested. So, make sure you add all the information you need to valuate a property with CASAFARI and get the most accurate results on the market!
